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A digital experience company specializing in ready-to-deploy and bespoke creative tech designed to help brands leverage first-party data and aggregate consumer insights.
The future of digital marketing powered by data. CONTENT is at the forefront of digital marketing, specializing in first-party data aggregation and immersive digital experiences. Based in Singapore and Malaysia with ongoing expansion into Hong Kong and the greater APAC, we are redefining consumer engagement for retail brands with mobile-first strategies and cutting-edge technology platforms that deliver results.
© 2024 by CONTEN.T
Weekly Immersive Updates: Burberry AR, Lancome Spatial Computing & More
60 MINUTES COVERS THE METAVERSE One of the longest-running and most-watched shows on American television, 60 Minutes explores the future...
Donavan R
Jun 14, 20212 min read
CRYPTOPUNKS! The $11.7mil NFT
CryptoPunks are a set of 10,000 pixel art figures created by Larva Labs in 2017. The one sold by Sotheby's - "CryptoPunk #7523" - is of...
Donavan R
Jun 11, 20212 min read
SNAP AHEAD! Snap Debuts AR Fashion Try-Ons
Snap wants to light up shopping on Snapchat, especially for fashion, and it just took a big step forward. The social media platform...
Donavan R
Jun 9, 20214 min read
Fashion Spotlight: Auroboros, The Digital Fashion Brand Breaking Through
Article Courtesy of Vogue Business As written by Vogue Busines, Auroboros is blooming. This month, the experimental design duo made up of...
Donavan R
Jun 2, 20212 min read
The Need For Fashion to Prepare for a FULLY VIRTUAL FUTURE
Te last year has seen some of the most basic tenets of the fashion industry upended. Brands don’t need stores to attract customers....
Donavan R
Jun 1, 20212 min read
The Brands That Have Been Conquering the Virtual World
Not long ago, the virtual world was a go-to setting for dystopian science fiction films. But in today’s post-pandemic reality, where...
Donavan R
May 31, 20212 min read
How NFT + Augmented Reality will Revolutionise Arts, Fashion & Culture
Galleries and museums are integral parts of international culture, yet in a time when the world is reeling from a pandemic and social...
Donavan R
May 28, 20213 min read
GUCCI's FIRST NFT IS HERE!
On the heels of Gucci’s Executive VP of Brand and Customer Engagement Robert Triefus revealing that it is “only a matter of time” before...
Donavan R
May 27, 20212 min read
The Metaverse’s First Runway Show Is Coming- Are brands prepared for this new trend?
The online metaverse and social networking site IMVU grew by 44% during the pandemic; it now attracts 7 million active users a month,...
Donavan R
May 27, 20212 min read
Hennessy Create Virtual Retail experience on WeChat
Hennessy launched an interactive WeChat Mini Program that features a dynamic augmented reality replica of Hennessy’s flagship boutique at...
Donavan R
May 25, 20212 min read
COACH MOTHER'S DAY WEB EXPERIENCE
The Coach family once again assembles for Coach’s latest Mother’s Day campaign. The newly released campaign continues the optimism and...
Donavan R
May 10, 20211 min read
Tommy Hilfiger AR Virtual Collection
A Virtual Collection done in Augmented Reality to boost Pop-up visits. For this Spring Summer collection launch, Tommy Hilfiger wanted a...
Donavan R
May 10, 20211 min read
Timberland Greenstride x Conten.T Digital Campaign
Our friends at Timberland recently launched their new Greenstride collection featuring shoes crafted from sugarcane, exactly! Sugarcane....
Donavan R
Apr 27, 20211 min read
Gucci Leading the Wave with their Ladybug Game
Tap your way through gargantuan veggies and help a young ladybug learn to fly in Gucci LadyBug, Gucci Arcade’s latest installment! Gucci...
Donavan R
Apr 27, 20211 min read
Calvin Klein Digital Experience ft. Cloakwork
Campaigns focused on driving footfall to your retail store is tricky there needs to be incentive for your customers. Rewards work well...
Donavan R
Apr 27, 20212 min read
Why NFT is taking over the Fashion World
Until now, the idea of spending real money on virtual clothes was something for video games, not the real world. On February 27, design...
Donavan R
Apr 26, 20215 min read
Diane Bonheur x Conten.T | Bringing you on a Virtual Shampoo Crafting Journey
Ideation turns into a virtual journey across the world in a time when travelling was truly a fairytale as we were all locked-in at home....
Donavan R
Mar 31, 20213 min read
Kate Spade x Conten.T - Play the Spring Memory Game
The cure to your queuing woes that also rewards you with exclusive gifts. Our first memory mini game has paved the way for us to be...
Donavan R
Mar 29, 20212 min read
Skechers x One Punch Man AR Game by Conten.T
A games have been trending and its here to stay. Check out this recent campaign that we did for Skechers for their One Punch Man collab....
Donavan R
Mar 29, 20211 min read
IKEA PLACE - The World's Most Intuitive AR Furniture App
The quintessential Swedish furniture giant has taken their customer experience to the next level with the power of Augmented Reality....
Donavan R
Mar 29, 20212 min read
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