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  • Writer's pictureEugenie Mae

W Motors drives into the metaverse

W Motors, a manufacturer of luxury hypercars in the Middle East, is all set for its entry into the metaverse and Web3 space. With Tokengate as a partner, the company will become one of the first car manufacturers to use the metaverse and create an immersive and inclusive experience around their hypercars.

The W Motors metaverse will constitute a hub where like-minded members can come together as part of a digital community, offering users a digitally native update to the age-old experience of designing cars, building models, and playing racing games.

A unique collection of 10,000 "HyperWolves" NFT profile pictures will serve as a gateway for the W Motors metaverse and digital roadmap. These NFTs will represent the spirit animal of the W Motors cars - the Wolf.

Owners of HyperWolves NFTs will have exclusive access to the world of W Motors from track days, global motorsports events, and community-driven hypercar designs, to factory tours, where users will be able to follow the hypercars' journey from the origination to the building process.

In addition, NFT holders will be awarded a virtual car designed by W Motors. The car will be selected from a series of exclusive, rare and never-seen-before hypercars, including the 110 Fenyr SuperSport and 7 Lykan HyperSport models - both of which were featured in the Fast and Furious 7 blockbuster movie.

"This is an exciting time for our brand as we unveil our move into the metaverse. We are staking a claim to the metaverse space as the first step in our digital Web3 journey and we aim to offer a range of fascinating digital content for our customers. We will push the boundaries and create ground-breaking enhanced and exclusive digital experiences to elevate their membership in the W Motors universe," says Ralph Debbas, CEO of W Motors.
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